The Power of Risk Intelligence
Many organisations that have implemented risk management systems – be they for compliance management, incident management, health and safety management, financial risk management – have failed to realise the value of the data that they collect each day, week, month, quarter and year. The reason for this is that they have not appreciated the value […]
Customer Intelligence : A Helpful Business Approach
“Gathering intelligence” might sound like something that’s straight out of an espionage movie, but marketers do it, too — specifically, gathering customer intelligence (CI). Why? Because right now, the customer is more powerful than ever. In a study from Dimensional Research, a whopping 90% of people who read online reviews said that their purchasing decisions were […]
Lead Approach In Business Intelligence
Even today, enterprise companies are choosing a limited, “departmental” approach to business intelligence (BI) strategy and adoption. They resort to working with multiple vendors, each of which provides what they consider the best technology for an individual department within their companies. It’s a common phenomenon driven largely by rapid changes in the technology market, including […]
